Home > Growth Curve Continues for the Big Country Airseeder and Tillage Team

Growth Curve Continues for the Big Country Airseeder and Tillage Team

Supplier News

A four year rolling sales boom and projected growth are underpinning continuing investment in new manufacturing space at AF Gason Pty Ltd's airseeder and tillage plant at Ararat in Western Victoria.

Less than 12 months after Federal Agriculture Minister Warren Truss opened Gason's new machinery assembly facility - part of a new $6 million infrastructure investment - the company has announced plans to again increase floor space by about 1500 square metres. (17,000 square feet).

According to managing director, Les Gason, this will give the company an undercover production facility of around 18,000 square metres (198,000 square feet) on its 3.3ha (8 acre) site.

“The continuing growth of our farm machinery line has created the necessity for increased floor space which will be used predominantly to increase cutting and welding capacity,“ he said

“This year sales of our specialist farm machinery lines have risen by a massive 35 per cent, with an average growth during the past four years of 25 per cent per annum.

“With a strong belief in our business development strategy and a very professional and innovative engineering and R&D team working on new lines, the Gason board has given this latest expansion plan its enthusiastic support.”

The company's outstanding growth during the past four years had been driven by two key strategies, according to Les Gason.

“These were meeting the rapidly changing needs of Australia's grain and cereal growers and maintaining a flexible and harmonious workforce capable of producing the world class standard of product for which the company is renowned,” he said.

“Gason has always placed great importance on apprenticeship training.

“This has not only given us a continuing supply of the quality trade skills required, but has provided a stepping stone for our associates to move on to career paths such as supervision, quality assurance, service, sales, design and development.”

Mr Gason said the company's continuing success had been strengthened by the success of its diversified heating systems operations.

“Gason's two major brands of solid fuel and gas heaters have enjoyed growth of 17 per cent during the past 12 months, with the Jindara product range up 23 per cent and Eureka up 14 per cent,” he said.

“Gason has enjoyed a very good relationship in the community of Ararat for around 57 years.

“As a family we enjoy living in the community, being part of the community and where possible putting back into the community in a real and meaningful way.

“It seems to me that the company's honest, up-front approach; its proven staff profit share scheme; and mutual respect have given us the drivers to succeed in a tough and competitive manufacturing environment.”

AF Gason …air seeder and cultivator rigs engineered for the big country.

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